"SomethingStore"

Do you like surprises? At SomethingStore in New York, a new online shop, you can buy something for $10. You just don't know what you're buying. They'll send you "something" -- a randomly selected item -- and you'll find out what it is when it arrives on your doorstep.

It maybe something you need, something you want, or something you desire. It may be a cool gadget, rare book, handmade necklace, box of gourmet chocolates, set of shiny shower curtains, popular video game, a set of kitchen knives, a pair of designer jeans, garden tool, electronic equipment, or a magazine subscription. And your "something" will probably be brand new, however it could also be refurbished or antique.

This actually reminds me of the extremely popular Ebay "mystery auction" craze a few years ago. Only in this case, someone has turned it into a successful business.

-Jon
posted by Jon at 9:50 PM  I   I  0 comments