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Thursday, February 13, 2014

"Your Relationship With the Future"

I admire Seth Godin and his insight into the world of marketing. Always have. His advice, his tips, his perspective have helped me better develop my own unique brand(s) in this wonderfully creative world we live in. Here's another bit of helpful insight, this time as I look to the future.
"Some people believe that tomorrow is likely to be better. Better opportunities, better technology, a brave new day to make a new kind of difference.

Others think that yesterday was a lot better than today. Tomorrow represents diminished resources, fewer opportunities, one step closer to the end.
We call tech geeks, "early adopters," and it's worth highlighting that they are not, "early adapters." Adaptation implies that people aren't eagerly going forward, they're merely tolerating what gets thrown at them.
As a marketer, then, there's a real choice here--to market your wares (new to this market) to people who are eager for change, or to get very good at marketing to people who would prefer not to change.

As a human, the question is even more profound: What relationship with the future will you choose?
The thing is, the future happens. Every single day, like it or not. Sure, tomorrow is risky, frightening and in some way represents one step closer to the end. But it also brings with it the possibility of better and the chance to do something that matters."

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Wednesday, February 12, 2014

"'Star Trek Continues', A Fan-Produced Web Series"

I'm a huge fan of Star Trek. For most of you, this is no secret. I've seen all 725 episodes of Star Trek (including the animated series from the 1970s), as well as all 12 feature films. I direct two popular highly-detailed, Star Trek web-based fan series' (as well as act/write in both); I've met a number of Star Trek cast members; I design, create and sell licensed Star Trek merchandise; and a large part of my office bookshelves contain Star Trek books, technical manuals, encyclopedias, role-playing materials, etc. I've read many of the Star Trek novels; and I own props and memorabilia -- including two Starfleet uniforms.

So... yeah, I know Star Trek.

That's why I'm excited to share with you the first two episodes of a popular Star Trek fan series known as Star Trek Continues. Produced and directed by Vic Mignogna (who also plays Captain Kirk), this web series is attempting to continue the original 5-year mission of the USS Enterprise.

They've been producing some fantastic visual work so far, that is undeniably reminiscent of the original William Shatner Star Trek series of the 1960s. And they have a cast of actors you'll recognize, including: Larry Nemecek, long-time Star Trek writer and consultant; Chris Doohan, the son of the original Scotty (James Doohan); and Grant Imahara of Mythbusters fame. Even more recognizable actors like Marina Sirtis (Deanna Troi in Star Trek: The Next Generation) and Lou Ferrigno (The Incredible Hulk) have shared their talents with the series.

Star Trek Continues has produced two episodes so far. Just last week they released the second. However, for the sake of continuity, I present both episodes for you below -- in order of release. Sit back, relax, and enjoy two of the best fan-produced Star Trek episodes you will ever see:

Episode 1: "Pilgrim of Eternity"
Apollo returns to wreak havoc on Kirk and the Enterprise in the first episode of the new series. Michael Forest, original series actor who played Apollo, reprises his role.

Episode 2: "Lolani"
A survivor from a distressed Tellarite vessel pulls Captain Kirk and his crew into a moral quandary over her sovereignty.


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"Jon Baas Rising"

You know, I've come to the conclusion that my Facebook is hurting my blog. I used to post here on a daily basis. I had thoughts, and ideas, and musings aplenty. Then I became VERY active on Facebook, and all of those blog contributions found their way there instead. I need to change that. I need to get back to what made this blog one of the top regional blogs a few years ago.

I need to challenge myself to share my musings with both Facebook AND this blog. And, while I'm at it, I suppose my Twitter should get a piece of the pie as well. Bear with me, folks.... my social media value will be rising in the coming weeks. How much, and how far is yet to be determined, but one thing is for certain, I've gotta get the ball rolling again.

I've gotta get back to the business of blogging.


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Jon Baas

Blogging Since 2002!
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